If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.S. can be expensive and arduous.
This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.
So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Austin, TX.
At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.S. trademark filing, U.S. trademark responses, and U.S. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.
Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.
Using a trademark attorney for filing in Austin, TX, can significantly increase your chances of a successful registration. The U.S. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.
At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.
In terms of filing a U.S. trademark, we provide an easy three-step process to protect your intellectual property:
1. You provide your trademark info to our team via an online form.
2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.S. Once performed, we'll send you a legal opinion letter that details our findings.
3. Sausser Summers, PC, files your U.S. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.
The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.S. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.
The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.
Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:
Check to see if your proposed trademark is registered by another entity.
Conduct research to see if another business is using the trademark for which you're applying.
Provide advice and guidance on the strength of your trademark.
Draft and submit your trademark applications and application revisions.
Advice and guidance regarding trademark maintenance and protection.
Monitor the market for unauthorized use of your trademark.
Trademark enforcement to protect you against infringement.
Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.
Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Austin, TX.
Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.
In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.
For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.
Trademarks in the U.S. can last indefinitely, but did you know that clients in Austin, TX can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.
The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.
Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.
During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.
After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.
It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.
By hiring trademark attorneys helping clients in Austin, TX, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.
In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.
In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.
If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.
To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.
It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.
Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.
At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.
It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.
When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.
Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.
In summary:
Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.
With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.
If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.
Fire displaces multiple residents in North AustinA three-alarm fire has displaced the residents of an entire apartment building in North Austin.The BriefThe Austin Fire Department says a three-alarm fire in north Austin has displaced the residents of an entire apartment building.A resident at Trails Of Walnut Creek took FOX 7 Austin through his now dark and empty apa...
A three-alarm fire has displaced the residents of an entire apartment building in North Austin.
The Austin Fire Department says a three-alarm fire in north Austin has displaced the residents of an entire apartment building.
A resident at Trails Of Walnut Creek took FOX 7 Austin through his now dark and empty apartment. He grabbed a few last things off his counter as water rushed out of his front door.
In Spanish, he told FOX 7 Austin that he feels very sad, but that’s how life is. He can’t do anything about it.
He's one of at least 24 people starting the new year without a home.
AFD initially reported the fire at 3:10 p.m. Jan. 5, with units reporting a fire in a second-floor apartment of a three-story building in the 11500 block of Metric Boulevard, off W. Braker Lane. The fire was upgraded at that time to a two-alarm fire.
"They had heavy smoke in the corner of the apartment and somebody [was] trying to put it out with water," said Eddie Martinez, division chief and shift commander overseeing the fire.
Just after 4 p.m., AFD reported the fire was through the roof and crews were working to find and contain a wind-driven attic fire.
"There was a fire between the floors and normally it probably would have been pretty easy for us to get a handle on but because the wind was right at the beginning of the front pushing in, the wind was blowing hard and then it stopped blowing a little bit then it blowed hard and you could see the smoke going back and forth so it was a little difficult for us to get to it," said Martinez.
AFD said that conditions inside the building became increasingly smoke-filled and dangerous due to the wind.
In about an hour since the first call, Austin Fire had requested enough backup to more than double its original crew size.
"We tried to add additional people to it quicker because we know it could get bad a little faster," said Martinez. "We tried to get ahead of it by getting more personnel on the scene a little bit quicker."
The fire was later upgraded to a three-alarm fire, but by 4:17 p.m., the fire was under control and multiple pets were rescued.
AFD says that 23 occupied units were affected by the fire and/or the fire suppression methods and the building will not reoccupy. No one was injured.
Six cats, three dogs and one snake were rescued by firefighters.
AFD says the cause of the fire has been ruled accidental electrical, and 75% of the structure was saved. Damages have been estimated at $1.2 million for the structure and $50,000 for the contents.
Residents who need a place to stay can find shelter at the local Church of Latter Day Saints at1000 Rutherford Lane, Austin, Tx, 78753.
As Austin’s cold front rolls in, fire officials want to remind residents to check smoke alarms, keep space heaters away from other objects, and check carbon monoxide detectors, especially if there’s a fireplace or gas stove in the home.
The Source: Information in this report came from the Austin Fire Department.
An arctic blast headed for Austin next week means many residents will be adjusting thermostats – and hoping the power stays on.The National Weather Service says a cold front moving in Sunday afternoon will bring freezing temperatures to Central Texas by Monday morning. The cold snap is expected to last several days and could include some precipitation later in the week, which could ice over roads.The city of Austin is activating its overnight shelters on Sunday as the cold front moves through the region. Those in need of ...
An arctic blast headed for Austin next week means many residents will be adjusting thermostats – and hoping the power stays on.
The National Weather Service says a cold front moving in Sunday afternoon will bring freezing temperatures to Central Texas by Monday morning. The cold snap is expected to last several days and could include some precipitation later in the week, which could ice over roads.
The city of Austin is activating its overnight shelters on Sunday as the cold front moves through the region. Those in need of a warm place to stay can register at One Texas Center on Barton Springs Road. Registration runs from 6 to 8 p.m. Sunday through Thursday.
The onset of winter weather may cause anxiety for Austinites who lived through previous freezes and power outages, but officials say the city has learned from past mistakes. They say they are prepared to effectively communicate, both internally and with the public. They've also put tougher materials around power lines and water and electric equipment to protect it from ice buildup, and adjusted transformers for an increase in demand.
Bob Kahn, general manager for Austin Energy, said during a news conference last month that the utility has spent the year preparing for a cold blast.
“At our power plants and substations the focus has been on weatherizing, insulating and inspecting equipment,” he said. “We performed more frequent inspections throughout the winter months. Our personnel are trained for winter weather emergencies, and critical supplies are in stock.”
Kahn said the utility has also continued to focus on tree trimming around power lines and equipment.
Even with the preparations, Mayor Kirk Watson said people could still lose power.
“I want to be clear, we are working very hard to make sure what we can do with our part of the grid, what we can do with regard to making sure people know what needs to happen," he said. "This will not be perfect. Winter weather is not perfect."
But the city is as ready as it can be, he said. That includes having plans to keep roads safe and to open warming centers and overnight shelters. First responders have also trained crews to respond to possible severe weather.
Austin Water officials said they have backup generators to power their equipment in the event of a power outage and have crews ready to ensure the water stays on.
People should be prepared and proactive ahead of the cold weather. The city is urging residents to sign up for alerts about water and power outages. They should also stock up on water, and have blankets and backup medicines, batteries and pet supplies ready.
For more information, visit ReadyCentralTexas.org.
Andrew Weber contributed to this report.
AUSTIN (KXAN) — The morning January chill continued today with low temperatures in the upper 20s (mostly in the Hill Country) to the lower half of the 30s. Some areas were as much as 5 to 10 degrees WARMER this morning. The day dawned with sunshine and streaks of fair-weather cirrus clouds.Camp Mabry’s low dropped to 32°, 9° below the normal. Austin-Bergstrom’s low was 25°, 12° below it’s 30-year average.A cold front moving west to east leaves a drier northwest wind. Winds will come out o...
AUSTIN (KXAN) — The morning January chill continued today with low temperatures in the upper 20s (mostly in the Hill Country) to the lower half of the 30s. Some areas were as much as 5 to 10 degrees WARMER this morning. The day dawned with sunshine and streaks of fair-weather cirrus clouds.
Camp Mabry’s low dropped to 32°, 9° below the normal. Austin-Bergstrom’s low was 25°, 12° below it’s 30-year average.
A cold front moving west to east leaves a drier northwest wind. Winds will come out of the north later today. This afternoon’s high temperatures will reach the upper 50s to low 60s.
Another cold morning is forecast Monday with minimums in the low to mid 30s. There likely will be a few upper 20s in the western Hill Country.
The effects of this morning’s cold front will definitely be felt Monday afternoon with most highs in the low 50s. Some Hill Country communities will have highs in the upper 40s.
The weather stays quiet much of the week. The next chance of rain will be Friday into Saturday morning. The highest rain chance will be late Friday night through Saturday morning. Rain totals will not get much more than a few hundredths of an inch up to .10″.
An Arctic cold front arrives early Saturday morning. For now, temperatures will be in the mid to upper 60s Saturday, then, one week from today, just the mid/upper 40s to around 50°.
At this time, even with a wetter-than-normal forecast, there is no talk of any winter precipitation.
Have a good day.
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Sof Hospitality, the restaurant group behind Houston restaurants like Hamsa and its international Israeli steakhouse Doris Metropolitan, is opening an entirely new restaurant in Austin. Aris will open on Saturday, January 11...
Sof Hospitality, the restaurant group behind Houston restaurants like Hamsa and its international Israeli steakhouse Doris Metropolitan, is opening an entirely new restaurant in Austin. Aris will open on Saturday, January 11, bringing a steakhouse with a Mediterranean spin to Clarksville.
The restaurant, led by Sof’s executive chef Hai Avnaim, will offer dry-aged prime cuts of meat and Mediterranean-style dishes. These include a sweetbread cigar appetizer, refreshing spins on crudo and tartare, Moroccan tiger shrimp in a creamy sauce served with challah, and slow-cooked short rib. Aris will also feature a selection of fish, a raw bar, and a variety of vegetable dishes like Israeli salad and honey-glazed harissa carrots to complement the steaks.
“Normally, when you speak of a steakhouse, vegetables are not the first thing you think of,” says owner Itai Ben Eli. But Aris is different. “People who know us from Doris will kind of expect that, but I think that’ll be really exciting for people who are dining with us for the first time.”
Ben Eli says the Sof team, named a James Beard Award semifinalist in the Outstanding Restaurateur category, also prides itself on its cocktails and extensive wine list, which includes picks from Burgundy and Bordeaux as well as wine producers in Lebanon and Israel.
Aris is the seventh restaurant from Sof. Sof Hospitality opened Doris Metropolitan in Costa Rica in 2009, followed by another location in Houston in 2013, now considered one of the city’s best steakhouses. Sof opened three additional restaurants in Houston, including Badolina Bakery & Cafe in 2021; Hamsa, an Israeli restaurant, which opened in Rice Village in 2022; and most recently, Októ, a restaurant that opened in 2024, serving a fusion of Mediterranean cuisine in the bustling Montrose area.
Ben Eli says he’s been eyeing restaurant locations in Austin for around a decade, particularly following the Sof team’s first U.S. restaurant opening in New Orleans in 2013. “Once we knew we wanted to be in Texas, we started looking in Austin. We saw a lot of similarities and a coolness between New Orleans and Austin, and we thought, this is where we want to be,” he says. “It has a great culinary scene and a lot of talent.”
Desserts and drinks will also feature a Mediterranean spin.
Finding a location proved difficult since many vacant buildings were swept up by local operators and restaurateurs. “But we didn’t give up on the dream,” Ben Eli says. Sof took its time on its Austin search and eventually landed its space in Clarksville.
Ben Eli says Aris is similar to Doris in that it’s a modern Mediterranean steakhouse and builds upon its premise with a focus on dry-aged beef. Still, Aris offers an entirely new menu and feel. “We redid all of it,” he says, adding that his wife and Sof’s interior designer Lin Ben Eli designed the space, incorporating a “wavy” theme throughout that can be seen in the curves of the walls, columns, banquettes, and its horseshoe-shaped bar. Similar to Houston’s location of Doris, diners can peek into the open kitchen and its meat locker, where beef is dry-aged, plus access to different spaces, including a private dining room and outdoor patio. Ben Eli says Houstonians are already planning trips up to Clarksville to dine at Aris. He only hopes Austinites will be just as excited. “Getting to know a new crowd, it’s kind of proving yourself all over again. We have a very Mediterranean DNA in all of our concepts, and this is no different,” he says.
Aris will be open daily at 5 p.m. starting on Saturday, January 11. The kitchen will close on most nights at 10 p.m. It’s located at 1111 West Sixth Street in the Clarksville neighborhood.
1111 W. Sixth Street, Austin, TX 78703 Visit Website
Happy Saturday Austinites! Here’s our list of Fun Events in Austin Today – Saturday, the 11th of January, 2025.Editor’s Note: Our staff works hard to bring you the latest information. However, all information mentioned in this article is subject to change. As always, please confirm before heading out.Fun Events in Austin Today for AdultsEvery Saturday night, Holey Moley Austin transforms into the ultimate party destination. Experience an elec...
Happy Saturday Austinites! Here’s our list of Fun Events in Austin Today – Saturday, the 11th of January, 2025.
Editor’s Note: Our staff works hard to bring you the latest information. However, all information mentioned in this article is subject to change. As always, please confirm before heading out.
Every Saturday night, Holey Moley Austin transforms into the ultimate party destination. Experience an electrifying atmosphere with live DJ sets, expertly crafted cocktails that are as delicious as Instagrammable, and mouthwatering dishes from the scratch kitchen.
West Chelsea Contemporary invites you to join them during the opening reception of ‘Salvador Dalí: Masterpieces from The Argillet Collection Archive for an exclusive conversation with Christine Argillet. As the curator and caretaker of the most authenticated collection of Dalí’s works, and a personal friend to the artist himself, Ms. Argillet offers a unique perspective on the life and legacy of this iconic figure.
Meet the authors, get your book signed, and enjoy charcuterie refreshments. Learn about their journey and gain insights into eating disorders and body image from a Christian perspective during a Q&A session.
Photography enthusiasts can come to learn from local dance and portrait artist Anna Sneed. Discover her creative journey, inspirations, and techniques for photographing dancers. This event is perfect for photographers of all levels!
Car and truck enthusiasts of all ages must come to the Buda Public Library on Saturday! You’ll get to see the vehicles that keep the city running.
Ear protection is recommended. For families with sensory-sensitive members, you can come from 10 am to 10:30 am when there will be no honking. (Attendance is limited to 50.)
When: Saturday, January 11, 2025 | 10:30 am – 12 pm Where: Buda Public Library, 405 E Loop St, Buda, TX 78610 How Much: Free
The Contemporary Austin is inviting families to get creative together! Cut and paste a variety of recycled materials to create a fun, one-of-a-kind collage.
After that, join the Parent’s Climate Community in making New Year’s resolution postcards that show how families can make the city, world, and future, safe and healthy.
When: Saturday, January 11, 2025 | 11 am – 3 pm | Every second Saturday of the month Where: The Contemporary Austin, 3809 W 35th St, Austin, TX 78703 How Much: Free
Witness the transformation of the garden and learn valuable gardening techniques. Activities include mulching, building beds, and planting. Enjoy free Colombian coffee from San Alberto Farm. Please bring your own mug.