If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.S. can be expensive and arduous.
This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.
So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Tucson, AZ.
At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.S. trademark filing, U.S. trademark responses, and U.S. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.
Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.
Using a trademark attorney for filing in Tucson, AZ, can significantly increase your chances of a successful registration. The U.S. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.
At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.
In terms of filing a U.S. trademark, we provide an easy three-step process to protect your intellectual property:
1. You provide your trademark info to our team via an online form.
2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.S. Once performed, we'll send you a legal opinion letter that details our findings.
3. Sausser Summers, PC, files your U.S. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.
The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.S. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.
The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.
Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:
Check to see if your proposed trademark is registered by another entity.
Conduct research to see if another business is using the trademark for which you're applying.
Provide advice and guidance on the strength of your trademark.
Draft and submit your trademark applications and application revisions.
Advice and guidance regarding trademark maintenance and protection.
Monitor the market for unauthorized use of your trademark.
Trademark enforcement to protect you against infringement.
Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.
Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Tucson, AZ.
Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.
In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.
For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.
Trademarks in the U.S. can last indefinitely, but did you know that clients in Tucson, AZ can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.
The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.
Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.
During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.
After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.
It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.
By hiring trademark attorneys helping clients in Tucson, AZ, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.
In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.
In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.
If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.
To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.
It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.
Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.
At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.
It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.
When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.
Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.
In summary:
Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.
With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.
If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.
Nick BartlettWrites about football and basketball as a Senior Writer and hosts "The Nick Bartlett S...Aidin EbrahimiAidin Ebrahimi covers the NBA for SuperWest Sports. ...
Tucson support is outpouring for those affected by the multiple wildfires in Southern CaliforniaTUCSON, Ariz. (13 News) - As the wildfires in California continue, Tucson residents with ties to California are also affected. Many in the community have stepped up to help their state neighbors.Susan Warm lived in Pasadena, California for 30 years before moving to Tucson. Her two adult children and many friends still reside in Southern California. Some of those friends lost their homes in the Palisades and Eaton fires, which are n...
TUCSON, Ariz. (13 News) - As the wildfires in California continue, Tucson residents with ties to California are also affected. Many in the community have stepped up to help their state neighbors.
Susan Warm lived in Pasadena, California for 30 years before moving to Tucson. Her two adult children and many friends still reside in Southern California. Some of those friends lost their homes in the Palisades and Eaton fires, which are now among the worst wildfires in California history.
Warm shared photos of Altadena with 13 News that she took 10 years ago. After the devastating wildfires that wiped out acres of Los Angeles County, the landscape now looks far different.
“We’ve never seen destruction like this,” Warm said. “It’s sad and it’s going to take a long time to rebuild that.”
While watching news coverage of the fires, she saw one of her former homes burn down.
“[While watching the news] I was like, you see that address street? That’s our old home,” Warm told 13 News. “That block, it looks like a bomb hit it. It just whipped through there, it was completely decimated.”
Wes Foran grew up in Tucson and moved to California several decades ago. Though his home in West Hollywood was spared by the deadly fire, he told 13 News that he’s never seen anything like this before, even after living through the Northridge earthquake of 1994.
“[The Palisades] is just a beautiful part of Los Angeles,” Foran said. “It was just utter shock watching all the news, like this just cannot be happening.”
As a Tucson native, Foran said he is grateful for the outpour of Tucsonan support.
“When Golder Ranch and Northwest Fire [came here], which I’m so familiar with growing up in Tucson, I was like, I know those fire departments,” Foran added. “I felt great, I was really happy to see that.”
Fire crews around the country and the world have come to help California, including the Rio Rico Fire and Medical District.
Tucson’s Veterinary Emergency Group is collecting donations for fire victims and pets, which will be driven to Pasadena at the end of the week.
If you want to drop off donations for victims of the fires and animals affected, you can drop off your donations at VEG, which is at 7080 N Oracle Rd, Tucson, AZ 85704. They are open 24/7.
If you would like to submit monetary donations to the American Red Cross, click here.
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Copyright 2025 13 News. All rights reserved.
Covering the best teams in the West from the Big Ten, Big 12, Mountain West, Pac-12, WCC basketball, and SuperWest players in the pros. Selected by Feedspot.com for a Fourth-Straight Year as "One of the World's Top 80 Sports News Websites." Nick Bartlett...
Heading out the door? Read this article on the new Outside+ app available now on iOS devices for members! Downlo...
Heading out the door? Read this article on the new Outside+ app available now on iOS devices for members! Download the app.
Three months into a fulfilling yet stressful new job, I was in dire need of a restorative minivacation. So when the chance came to visit Miraval Resort & Spa outside Tucson, Arizona, I gave myself permission to take it, just for me. I was not disappointed: After three days, I returned home with an open heart, a more supple and integrated body, and renewed motivation to remain grounded and balanced as I reentered my hectic lifestyle.
See also12 Yoga-Friendly Resorts for Your Next Vacation
My transformation unfolded through a series of bodywork appointments, meditations, spa treatments, and fun yoga, including a yoga hike and a surprisingly accessible aerial yoga class. I’d been apprehensive, thinking using the aerial silks meant doing circus tricks, but instead the cloth supported my shoulders in poses I normally have trouble with, such as Camel and Warrior III. I also had access to Miraval’s signature juice drinks and healthy portions of delicious low-calorie food throughout the day, and at night a bed that felt like sleeping on a cloud.
See also Stress-Less Travel Survival Kit for Yogis
But although I loved everything I did, three Miraval experiences are the reason I’ll return. First, my doshas were balanced by an Ultimate Ayurvedic spa treatment that began with abhyanga—a warm-oil massage to release toxins and improve circulation—and ended with soothing Shirodhara therapy, in which heated oil poured over my forehead relaxed and balanced the nervous system. Next came a life-changing Tibetan Chakra Balancing session with master practitioner Pamela Lancaster, who immediately sensed and communicated a key emotional puzzle piece that had been missing in my life. To ground, cleanse, and balance my energy points, she used healing sounds and vibrations from Tibetan bowls and symphonic gongs. Finally, a hot-stone massage offered a similar missing puzzle piece, this time for my body: I learned steps to correct imbalances following a foot injury. As my visit came to an end, I felt sad to leave but energized and eager to jump back into my life at home.
See alsoSelf-Care Tip: How to Give Yourself an All-Natural Ayurvedic Facial
More Tucson must-dos:
Pop-Cycle, a local favorite store selling upcycled goods, stocks a revolving stash of repurposed merchandise, ranging from jewelry to wall art. Or, check out the clothing store Fed by Threads, where sales of each animal-free, American-made garment fund 12 emergency meals to the hungry.
Borderlands Brewing Company offers beer made mostly with local ingredients. Currently on tap: Ol’ Loco IPA, Prickly Pear Wheat, and Noche Dulce. Or, relax with high-quality tea at Seven Cups.
Sample the Tucson yoga vibe at The Yoga Tree, a cute adobe building where you’ll get a discount when you bring along a friend; take a $6 drop-in class on a cork floor at Tucson Yoga; or, for as low as $5 a class, check out Yoga Oasis, named best studio by Tucson Weekly.
Try our five favorite nourishing juice combos from Miraval
TUCSON, Ariz. (KVOA) — It's almost that time of the year. Get ready for the City of Tucson to be busier than usual, as the 2025 Tucson Gem Show is rolling into town.The 2025 Tucson Gem show is getting set up as we speak.It will not be long until the Old Pueblo is filled with precious gems and fossils."We can confirm 52 shows for the winter, gem, mineral and fossil showcase matching the record that was set in 2020," said Jane Roxbury from Visit Tucson.The gem, mineral and fossil showcase is just one...
TUCSON, Ariz. (KVOA) — It's almost that time of the year. Get ready for the City of Tucson to be busier than usual, as the 2025 Tucson Gem Show is rolling into town.
The 2025 Tucson Gem show is getting set up as we speak.
It will not be long until the Old Pueblo is filled with precious gems and fossils.
"We can confirm 52 shows for the winter, gem, mineral and fossil showcase matching the record that was set in 2020," said Jane Roxbury from Visit Tucson.
The gem, mineral and fossil showcase is just one of the many stops you can make as part of this year's show.
Visit Tucson says they've learned a lot through an economic study about the thousands that come to the Old Pueblo for this annual event.
"We measured 42 states and 42 countries represented," Roxbury said.
That includes the show owners, the vendors and the buyers.
"And there are people here looking for rocks, minerals, fossils the items that started it all, the miners are here. The folks who dug them up, the collectors, the sellers," Roxbury said.
And all of those people have to eat while they're here. Peggy Starr works at Café 54 in downtown Tucson.
"We generally see a slight increase in business. We get a lot of friendly out of town people they want to know more about what we do here," Starr said.
Which means there's always someone behind the cash register.
"You can definitely tell there's more people downtown during the gem show so I'm assuming it's helping everybody," Starr said.
And gone are the days when you can only buy gems during this one time of the year.
"There are dozens of warehouses that are permanent gem and mineral structures in the mineral and fossil district, they're open year round," Roxbury said.
The Tucson gem show begins January 18, 2025 and will last through February 16, 2025.
For more information on the Tucson Gem and Mineral Society, click here.
For more information on the Tucson Gem, Mineral and Fossil Shows, click here.
For a one stop shop of all the shows going on, click here.