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File a Trademark for $399 + $250 Government Filing Fee

Trademark Attorney Working With Clients in Dallas, TX

If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.S. can be expensive and arduous.

This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.

So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Dallas, TX.

At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.S. trademark filing, U.S. trademark responses, and U.S. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.


Sausser Summers, PC: Simplifying the U.S. Trademark Process

Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.

Using a trademark attorney for filing in Dallas, TX, can significantly increase your chances of a successful registration. The U.S. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.

At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.

In terms of filing a U.S. trademark, we provide an easy three-step process to protect your intellectual property:

1. You provide your trademark info to our team via an online form.

2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.S. Once performed, we'll send you a legal opinion letter that details our findings.

3. Sausser Summers, PC, files your U.S. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.

The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Online Trademark Attorney Dallas, TX
The bottom line?

At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Do I Really Need a Trademark Attorney for Protecting My Business in Dallas, TX?

It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.S. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.

The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.

Additional Benefits of Using a Trademark Attorney

Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:

Check to see if your proposed trademark is registered by another entity.

Conduct research to see if another business is using the trademark for which you're applying.

Provide advice and guidance on the strength of your trademark.

Draft and submit your trademark applications and application revisions.

Advice and guidance regarding trademark maintenance and protection.

Monitor the market for unauthorized use of your trademark.

Trademark enforcement to protect you against infringement.

 Online Trademark Lawyer Dallas, TX

Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.

What About Online Filing Services?

Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Dallas, TX.

 Trademark Attorney Dallas, TX

Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.

In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.

For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.

Understanding Trademarks Over Time

Trademarks in the U.S. can last indefinitely, but did you know that clients in Dallas, TX can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.

The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.

 Trademark Law Firm Dallas, TX

Steps to Renew Your Trademark

Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.

During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.

After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.

It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.

By hiring trademark attorneys helping clients in Dallas, TX, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.

Losing Your Trademark Rights Through Abandonment

In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.

Losing Your Trademark Rights Through Inappropriate Licensing

In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.

How to Avoid Having to Refile Your Trademark

If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.

To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.

It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.

Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.

 Trademark Lawyer Dallas, TX
 Trademark Firm Dallas, TX

What Makes an Online Trademark Attorney Great?

At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.

It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.

When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.

Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.

In summary:

  • Be sure you're using a licensed trademark attorney helping clients in Dallas, TX.
  • It's best to work with a trademark lawyer who has years of experience filing trademarks.
  • Ensure that your trademark lawyer is willing to provide ongoing notifications relating to your trademark application process.
 Trademark Registration Lawyer Dallas, TX

Trademark Attorneys Working Hard for You

Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.

With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.

If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.

Latest News in Dallas, TX

‘We believe in this': Biden admin backs Dallas to Houston high-speed rail

The Biden Administration's Transportation Secretary Pete Buttigieg threw his support behind a high-speed train project between Dallas and Houston, kickstarting a project delayed for years.In August 2023, Amtrak became the primary sponsor of the pr...

The Biden Administration's Transportation Secretary Pete Buttigieg threw his support behind a high-speed train project between Dallas and Houston, kickstarting a project delayed for years.

In August 2023, Amtrak became the primary sponsor of the project after Texas Central and Japanese investors slowly backed away from previous plans. In an interview with Lone Star Politics, Secretary Buttigieg said the new vision has "enormous potential."

"We believe in this. Obviously it has to turn into a more specific design and vision but everything I've seen makes me very excited about this," said Sec. Buttigieg.

The secretary cited how the population is laid out in Texas. The cities in the "Texas Triangle" - Houston, San Antonio, through Austin to Dallas - are a long drive or short flight away. That, mixed with a lot of potential customers, makes it a prime case for high-speed rail.

In December 2023, the Dallas to Houston Amtrak submitted the project to the Federal Railroad Administration's Corridor ID program and it received $500,000. The money will go to prepare the outline of the project, a cost estimate, and timeline known as a Service Development Plan (SDP). Amtrak is working on that SDP currently. After the plan is finalized, Amtrak will submit a final design, construction plans, and gather required permits including environmental reviews.

After all that, the train project will be added to a pipeline of projects for priority Federal funding through the Federal State Partnership-National Program.

The North Central Texas Council of Governments also submitted plans for a high-speed train between Fort Worth and Dallas. That plan also is on the list of Corridor ID grants. The Fort Worth leg recently received pushback from Dallas City Council and major real-estate developer Hunt Realty Investments.

A Los Angeles to Las Vegas public-private partnership and a Los Angeles to San Francisco project were previously in the Corridor ID program. Those projects recently received roughly $3 billion each from the Federal government. Secretary Buttigieg tells NBC 5 the Dallas to Houston leg may be on deck next if the paperwork comes through in the months and years ahead.

"Looking all around the country, one of the most interesting and promising projects to come next is that Texas Central vision," said Sec. Buttigieg.

The most intense pushback on the project comes from landowners in between Dallas and Houston who don't want to sell their land, don't want the massive construction, or the speeding train through their property. Earlier, the project received eminent domain power from a Texas court. People living and lawmakers representing the area around a proposed Bryan-College Station stop have largely advocated against such a project.

When asked, Secretary Buttigieg said using eminent domain must coexist with property rights. He told NBC 5 his department will side with the landowners if they're being abused.

"You've got to do right by the landowners who could be impacted. It's up to the project sponsor to do that," said Buttigieg, "We will come in and make sure that everybody's rights are upheld."

In mid-April there's a large gathering of train advocates, companies, federal and state officials in Hurst.

Despite the years of delay, back-and-forth, and changes to the plan, Secretary Buttigieg says he hopes bullet trains are the future of American transportation.

"I really believe that the first time someone in America sees true high-speed rail, there's going to be no going back," he said.

U.S. and Japan signal support for Dallas-to-Houston high-speed rail after leaders meet

Following a White House visit from Japan’s chief executive, the U.S. and Japan have both seemed to reaffirm support of the Dallas to Houston high-speed rail project.The White House released a fact...

Following a White House visit from Japan’s chief executive, the U.S. and Japan have both seemed to reaffirm support of the Dallas to Houston high-speed rail project.

The White House released a fact sheet Wednesday after President Joe Biden welcomed Prime Minister Fumio Kishida. The two leaders affirmed or reaffirmed several “political understandings” on a number of issues ranging from defense and security to economic cooperation to diplomacy and development.

Related:Sparring over Dallas-to-Houston high-speed rail station idles project funding talks

But leading up to the meeting, Reuters reported that Biden is seeking to revive interest in the multi-billion-dollar project. Three sources familiar with the summit preparations told the outlet that Texas Central’s project would be on the agenda for talks.

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Following the meeting, the fact sheet noted the U.S. Department of Transportation and Japan’s Ministry of Land, Infrastructure, Transport and Tourism welcomed Amtrak’s leadership of the project.

“The successful completion of development efforts and other requirements would position the project for potential future funding and financing opportunities,” White House officials wrote in the fact sheet.

Editorial: High-speed rail: Dallas to Houston should go full steam ahead

The proposal that aims to shuttle passengers from Dallas to Houston in about 90 minutes has been in development for a decade. The 220-mile drive between the proposed stations takes at least three-and-a-half hours. Japan has a stake in the project as Texas Central is partnered with Japan Central Railways, which owns and operates the country’s Shinkansen bullet train.

It has gained steam in the last few months after Amtrak announced in August it is exploring a partnership with Texas Central for the route. With Amtrak’s involvement, the project was awarded $500,000 for planning and development from the Corridor Identification and Development Program, created after the passing of the 2021 bipartisan infrastructure law.

“We wholeheartedly support the bilateral emphasis on this transformative project, which would connect Dallas and Houston, Texas, with high-speed rail,” Andy Byford, Amtrak’s senior vice president of high-speed rail development, wrote in a statement about the news. “Amtrak will continue progressing design and project development activities as part of the FRA’s [Federal Railroad Administration’s] Corridor Identification and Development Program.”

The Texas Central plan aims to utilize bullet train technology based on the shinkansen system that would travel largely along high-voltage transmission lines, with a stop in the Brazos Valley, between College Station and Huntsville.

Japan’s own government has placed funding in the project. In 2018, the Japan Bank for International Cooperation signed an agreement to provide a $300 million loan to Texas Central. In a news release then, the bank said that the financing “is expected to contribute to maintaining and increasing the international competitiveness of Japanese companies.”

The agreement included the Japan Overseas Infrastructure Investment Corporation for Transport and Urban Development (JOIN). Over a majority of the company’s shareholders is the Japanese government, according to its website.

It’s not clear if JBIC will still be the lead investor or if JOIN will shoulder the bulk of the loan. JOIN’s investment portfolio says the company has a max investment of around $165 million (25.3 billion Japanese Yen).

In a Wednesday note to investors, Michael Bui, Texas Central’s chief executive and the senior managing director of FTI Consulting, said both the U.S. and Japanese government noted that Amtrak has reached an agreement in principle with JOIN on a transaction framework to advance the development of the project.

“The objective of the framework is to define a path forward for a joint effort between the United States and Japan to construct the project,” wrote Bui, noting that Texas Central is not yet a party to the framework and that discussions are ongoing.

Amtrak officials were not immediately able to comment on the proposed agreement. One of the biggest hurdles is the funding to make it a reality as the corridor could cost tens of billions of dollars. The timeline for the project also remains unclear.

Related:Mike Rawlings: Get on board with high-speed rail

The project does have some key victories nudging it forward. The Federal Railroad Administration approved the project in 2020 by issuing an environmental statement and a record of decision that formally selected the alignment for the corridor. The Texas Supreme Court also ruled in 2022 that the company can use eminent domain to acquire land for its bullet train.

U.S. Rep. Colin Allred, D-Dallas, wrote in a post on X that he is “glad that this project was mentioned as part of bilateral discussions, and I’ll continue working to move this forward.”

Planners in Dallas-Fort Worth ultimately hope to have a high-speed rail corridor that carries travelers on a one-seat ride from Fort Worth to Dallas and Dallas to Houston in less than two hours.

The North Central Texas Council of Governments is leading the study for the corridor between Fort Worth and Dallas, which was able to formally begin its federal environmental review phase in March. The corridor also received a half-a-million-dollar grant from the Corridor ID grant program.

Dallas city council members have raised questions about the need for the stretch connecting the two cities, with a stop in Arlington.

In a recent interview with WFAA-TV (Channel 8), Pete Buttigieg, the U.S. Transportation Secretary, said the state’s geography is one of the best candidates in the country for a project like Texas Central’s.

“We’re funding some of that planning work because I think it can and should become a reality,” he said.

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Zaeem Shaikh, Staff, Reporter. Zaeem Shaikh is a reporter covering breaking news for The Dallas Morning News. He grew up in Fresno, California, and graduated from Fresno State University in 2022. Before joining The News, he has reported for The Sacramento Bee, CalMatters and the Oregonian.

[email protected] zaeemshake

Another Tim Hortons coffee chain is in the works for North Texas

Blazing Hospitality is developing the 8,000-plus-square-foot building on a nearly 1-acre site, where previously a run-down metal building stood.Credit: Tim Hortons via DBJSAGINAW, Texas — Read this story and more North Texas business news from our partners at the Dallas Business JournalAs Canadian coffee shop chain Tim Hortons ...

Blazing Hospitality is developing the 8,000-plus-square-foot building on a nearly 1-acre site, where previously a run-down metal building stood.

Credit: Tim Hortons via DBJ

SAGINAW, Texas — Read this story and more North Texas business news from our partners at the Dallas Business Journal

As Canadian coffee shop chain Tim Hortons pushes into the Dallas-Fort Worth area, the first location for Tarrant County is being planned in Saginaw.

Executives at the company developing the retail space, Blazing Hospitality Inc., said earlier this month that Tim Hortons was one of the tenants in its new retail hub under construction at 1005 N. Saginaw Blvd.

Blazing Hospitality is developing the 8,000-plus-square-foot building on a nearly 1-acre site, where previously a run-down metal building stood, in the city north of Fort Worth.

Tim Hortons will occupy about 2,000 square feet and will have a drive-thru, Blazing Hospitality President Smit Shah said.

Canada-based Tim Hortons has a huge footprint in its home country, where it's known for coffee, donuts and breakfast and lunch food. But it also has locations scattered across the United States, including in the Houston area.

Now the chain is looking to expand in Texas. In DFW, there's a location planned at 440 North State Highway 121 in Coppell, Dallas Business Journal previously reported. That could open in the third quarter. Another location is in the works in Denton, WFAA reported.

Ryan Ferranti, head of business development at Tim Hortons U.S., said the company restarted expansion efforts in the country in 2022. The company hopes to have 50-60 locations across Texas' major metros including Dallas-Fort Worth, Houston and Austin in the next five to seven years.

The company looks at factors including morning traffic demographics to determine site selection. Texans as a whole consumers a lot of quick service restaurant food, he said. People familiar with the Tim Hortons brand from the Northeast and Midwest are also moving into Southern states such as Texas, Florida and Georgia. He sees a large amount of Canadians visiting the Lone Star state, too.

"We're not trying to build our business just on Canadians," Ferranti said. "We think we have a great product and a great offering for the entire market. But when you're coming into a new market, having these brand evangelists and Canadians that are in the area to help us spread the word, I think is instrumental getting off to a strong start."

The Saginaw franchisees are Ali Lakhany and Emad Lakhany, the brothers who are spearheading the other North Texas locations of Tim Hortons and who oversee the Houston locations through TH of Texas LLC.

The Lakhanys did not respond to requests for comment.

Shah said the franchisees were looking for a smaller market with less competition — and found that in Saginaw, which had an estimated 2022 population of about 25,000, according to U.S. Census Bureau data.

"Nobody else is there," he said.

Firehouse Subs and Liquorland have also signed on as tenants in Blazing Hospitality's development. About 1,250 square feet remain available for a fourth tenant. Vision Commercial is handling leasing.

Construction should be completed by the end of the year, Shah said.

The City of Saginaw approved a grant of up to $25,000 for the developer via a Chapter 380 incentives agreement, to help fund demolition of the long-vacant building, according to the Texas Comptroller’s Office local incentives database.

An affiliated company, SP WA Development LLC, purchased the property at 1005 N. Saginaw Blvd. on May 17 using a nearly $2.6 million loan, according to Tarrant County property records.

Blazing Hospitality is a Fort Worth-based real estate developer and has a $150 million portfolio that encompasses quick-service restaurants and retail. It also has a residential division and is building high-end homes next to Citigroup Inc.'s Las Colinas office campus.

Kendall Graff with Woodmont represented Firehouse Subs and Tim Hortons was represented by Max Keffer and Alden Harris of SHOP Companies during lease negotiations.


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